The Best Social Media Advertising Company

Social media advertising companies assist other companies with advertising on social media platforms like Facebook, Instagram, and Twitter. They help advertisers with activities such as purchasing, managing, and placing the ads in order to reach out to their target audience within those huge social media audiences. In fact, social media advertising agencies make it so much easier for companies to make the most out of those grand audiences. This advertising aspect of social media can either be managed by the company’s own team or with the help of a third-party ad agency that is used in order to boost both brand awareness as well as immediate response actions.

You are able to choose between first-party and third-party platforms. The first-party ones are the platforms that are provided straight from the social media platform itself, which gives the advertisers access to their ad offerings. This is great if you are just starting out, however, it won’t be sufficient enough as you expand since there are a number of nuances that you can’t handle on your own, let alone with an application that has limited capabilities. That’s why, as many companies expand, they start using third-party platforms. Those ones integrate with social media platforms while providing workflows that are more streamlined, enhanced scalability, as well as the opportunity to work with more than just one platform. However, before we get into outlining some of those third-party apps, let’s first talk about why you should be advertising on social media in the first place.

Why advertise on social media?

If you haven’t yet begun advertising on social media, then you are missing out on a huge opportunity as this marketing tool is a great way to grow your company while making a lot more while you’re at it. Apart from the fact that social media audiences are huge, with Facebook having the most users at more than two billion, first and foremost, it’s a really great way to drive targeted traffic. The thing is today, the majority of people spend at least two and a half hours on social media per day, which is why you can find a substantial portion of your customers and leads on there. It’s up to you, however, to figure out which platforms hold your greatest number of targets. Since you get access to so many customers, you can boost traffic onto your new web content as well as push your site’s click-through-rate. It’s also a really great way to help you understand your audience. A lot of those platforms provide you with the tools that are helpful for making interactions with your customer base. By being able to gather this kind of information, you are able to write better content and more captivating posts that cater the best to your target audience, which in turn, causes you to gain more traffic. In fact, just by being present on social media, you are able to work on creating a relationship with your audience. In addition, social media is a great way to increase your website’s SEO. The thing is, the stronger your social media presence, the greater your brand loyalty will become. Driving traffic to your optimized page is a surefire way to get them to go up much quicker. However, one of the greatest aspects of social media advertising is the fact that they make both targeting and retargeting a very rewarding process. This is accomplished thanks to their highly advanced targeting options which you are able to customize whatever way you’d like to.

If none of these advantages have yet persuaded you, then maybe this last statement will; we’ll have you know that all of your competition is advertising on social media and you know why? The price and ROI of social media can’t be compared to any other marketing forms.

Social Media Advertising Companies

Now that you are aware of the reasoning behind why so many companies choose to advertise on social media, it’s your time to shine as well. Although you can get started with a first-party application, in the long run, you will need to make the transition to a third-party app. However, we’ve made the search easy for you by providing you with one of today’s best social media campaign management solutions.

TEA

With the help of our agency, you’ll find tools that detect and eliminate threats while at the same time analyze user engagement in order to identify things such as obstacles and trends within the user base. As a result, your budget won’t be eaten up by those who aren’t even humans while you’re able to gather information outside of the platform in order to optimize your campaign so that you see even more conversions.

Users are able to measure site traffic and visitor engagement with the help of our many tools. For one, our engagement trends analysis tool makes it possible to uncover any visitor behavior trends while at the same time, gives them an understanding of what their site’s actual conversion rate is. On the other hand, our remarketing segmentation tool lets users target actual potential customers with ads that cater specifically to them. In addition, our campaign management tools let users track their marketing campaigns. This gives them insight into actual visitor activity in fields such as visitor bounce rate and the time spent on your website. We also provide tools for automated click fraud protection as well as engagement fraud protection, which makes sure that all of the gathered engagement data is related to actual visitors versus those bots that we were talking about earlier. On top of that, we offer a main TEA Software dashboard, which gives users a 360-degree overview of every single one of their marketing campaigns as well as both their activity and performance. As result, they are able to track how their keywords, tags, and referrers are doing while also letting them measure visitor engagement like first and last touch on Facebook, for instance. However, you’ll find a much detailed explanation on our site. In fact, we even have a free webinar. Therefore, if you’re interested, head on over to our website to learn more.